UX News

A look at what's going on in the field of user experience.

20 Years of MeasuringU: Celebrating with the UX Community

, MeasuringU

event feature image

Join us as we celebrate 20 years of innovation and partnership in UX Research on Thursday, August 7th, from 6:00 PM – 9:00 PM in the RiNo neighborhood of Denver. We’re excited to invite you to our anniversary happy hour – a special gathering for our valued customers, clients, and the entire UX community to connect, reminisce, and look to the future.

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Avoiding UX malpractice

, UX Collective - Medium

Doctors stethescope with the words: Avoiding UX Malpractice

Diagnosing UX problems through Garrett’s Elements of User Experience.You walk into a doctor’s office with sharp stomach pain. You describe your symptoms in great detail, outlining all the issues and how they’re impacting you. The doctor patiently listens, then says, “I have just the thing. BRB.” After a few moments, the doc returns and hands you a little bottle. “Try this,” they say. “It works for most people.” You look at the bottle, and it’s a basic, over the counter pain killer.

You leave with that bottle and a weird feeling in your gut (both literal and metaphorical). Sure, this might dull the pain, but does it really solve it? What if the real issue isn’t temporary? Or it’s something deeper that needs more than a brief description to understand?

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AI needs a new UI

, UX Collective - Medium

hero illustration of different UI components merging with a search box.

For AI to succeed, we’ll need to devise new interface patterns that support its capabilities rather than copy those patterns of the technology it seeks to replace.As the joke goes, the best place to hide a body is on the 2nd page of google results. No one clicks to the next page.

The Google search paradigmGoogle built the paradigm for all of search around an extremely simple user experience: user asks a simple question (search query) and Google serves up relevant results in the first few entries. A design principle of Google early on was that they would not ask anything more from the user. This was revolutionary–I remember earlier search engines such as Lycos, Alta Vista, Yahoo employing various filtering tools as part of the experience. Google’s genius was doing the opposite: they focused all of the improvements on delivering better results while explicitly never asking more of the user.

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Schools of Thought on Sample Sizes in UX Research

, MeasuringU

Feature image showing 'The Schools of Athens' by Raphael

Five users are enough. Or do you need a large sample size to make statistically significant claims?

One of the enduring controversies and sources of confusion in UX research concerns sample size.

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Figma MCP: Complete Guide

, UX Planet - Medium

Bridging the gap between visual design and production-ready code has always been a top priority for most product teams. Figma MCP (Model Context Protocol) is a solution to this problem. MCP allows AI code generators like Cursor to understand your design at a semantic level, not just mimic it visually.

In this guide, I’ll walk you through everything you need to know to start using Figma MCP — from setup in Figma & Cursor to troubleshooting common problems, with real-world examples showing why this method is a leap forward for design-to-code workflows.

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Sometimes hard UI can be a blessing

, UX Planet - Medium

Desirable difficulties in B2B and B2C product design — and what research on disfluent fonts can teach us.I always thought that if there were ever a case for intentionally designing a harder-to-use interface, it would be for a B2B web app. After all, when the product is built for professionals, a more complex interface that offers greater flexibility is often welcomed by its users. Or perhaps this perception comes from us getting used to many B2B web apps having a poor user interfaces due to a lack of investment in design.

I am not that sure anymoreMaybe after all, the B2C use cases are more fitting due to users being more motivated. Let’s explore if there are any cases where designing harder-to-use interface does make sense.

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Scroll. Forget. Repeat.

, UX Planet - Medium

AI is writing for AI, and humans are just scrolling. Content design is flawed by design.

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UX Moments: Sell me this pen

, UX Planet - Medium

The Wolf of Wall Street (2013)

Why E-commerce is no longer just about selling, but about understanding and creating value for the userThe Wolf of Wall Street (2013)Do you remember the iconic scene from “The Wolf of Wall Street” where Jordan Belfort (played by Leonardo DiCaprio) hands over a pen and says: “Sell me this pen”?

It’s a test of salesmanship. But not just about listing features. The real test is understanding the person’s need. What do they need the pen for? To sign an important contract? To jot down a memory? To leave a mark? Great salespeople don’t sell pens — they sell a solution, status, memory.

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How to define a distinctive design language

, UX Collective - Medium

From theory to practice

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What can you do if your boss starts generating AI designs?

, UX Collective - Medium

How to work with teams that turn to AI instead of UX

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